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Financial Services Use Case: Next-Generation Customer 360° and Data Hubs
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"Financial Services Use Case: Next-Generation Customer 360° and Data Hubs"

The key challenge for executive leadership is to efficiently aggregate customer data. This is the core driver behind strategic initiatives like customer 360°, customer data hubs (CDH), enterprise data hubs (EDH), customer data integration and customer data management.

In this use case, learn how financial services executives implement customer-360°and data-hub initiatives to help their institutions:

  • Provide a holistic, real-time view of customer profiles and preferences.
  • Work across all products, systems, devices and interaction channels.
  • Deliver a consistent, personalized, context-specific and relevant experience.

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